Crft is a modern ceramics studio dedicated to pushing the boundaries of the craft. The quarterly publication delves into the world of contemporary ceramics, celebrating the artistry, the process, and the captivating stories that emerge from clay. The project involved developing a refined visual identity that balances tradition with a modern sensibility. A minimalist logo, cohesive brand system, and editorial layout were designed to reflect the studio’s hands-on ethos and thoughtful approach. Typography, color, and composition were carefully considered to evoke the tactile, grounded nature of the ceramic arts.